yep, i said it. and i mean it. a fucking brilliant video, with powerful messages throughout. i've met this man (and his wife) in person, at one of his one light workshops, and he is one of the most amazing people i have ever met. full of life. full of knowledge. full of inspiration. that man is zack arias. this video is something that i feel should be required viewing for every photographer--new to the business, seasoned photographer, portrait photographer, wedding photographer--every photographer. and if you're not a photographer, watch it. trust me...no matter who you are or what you do, it will be worth your time.

you can watch the video below or check it out on zach's blog... on his feb 17th post. make sure you watch it all the way through!

thank you zack... for reminding me what it's all about. i personally, will be coming back to this video again and again...and again.

what are you saying?